"Thank you so much for this post-
#1 is my greatest fear...I can't stand the idea of spending 4 hours a day negotiating the likes of twitter, facebook etc. with no plan of attack or worse, having a plan that isn't properly implemented and…"
The Voice of the Wine Industry
-
Gillian Conway
- Female
- Santa Barbara, CA
- United States
- Highlights From The Community
- Discussions (10)
- Events
- Groups (6)
- Photos (21)
- Photo Albums (2)
- Videos
Gillian Conway's Groups
-
Online Wine Stores
174 members
-
Wine Bloggers
538 members
-
WSET Students
170 members
-
Wine Bars and other on p…
39 members
-
Wineries
297 members
Gillian Conway's Discussions
Consumer Events-Effective or not?
11 Replies
How do you feel about consumer events? Effective? Expensive?Waste of resources or a great way to introduce your wine to consumers and potential customers?Continue
Started this discussion. Last reply by vicky jung Mar 14, 2010.
Choosing Capsules
11 Replies
I am looking at using polylaminate capsules for my next bottling, rather than the tin I have been using. Does anyone have thoughts on whether polylaminate reduces the aesthetics of a bottle, or does…Continue
Tags: packaging, tin, polylaminate, wine, capsules
Started this discussion. Last reply by Bradley Cooper Mar 2, 2010.
Gillian Conway's Page
Latest Activity
Gillian Conway replied to Katherine Kitzmiller's discussion The Truth About Marketing"I agree with all of the above. For us, the challenge lies not in the belief that internet and traditional marketing is effective, and in fact, a neccesity. The challenge lies in the implementation. I know, for example, that direct marketing on the…"
vicky jung replied to Gillian Conway's discussion Consumer Events-Effective or not?"I would say Donnafugata has been impressive with this kind of performance for their marketing. I have been receiving CDs from Donnafugata almost every year even though I 've never been anywhere near the performance spots. I may have to add that…"
Wayne Jones replied to Gillian Conway's discussion Consumer Events-Effective or not?"Almost forgot, don't underestimate the power of un-amplified music. We made it quite a long time without speakers and amps. The troubadour's art is not dead yet."
Wayne Jones replied to Gillian Conway's discussion Consumer Events-Effective or not?"To quote your previous comment; "You can't put too much effort into creating word of mouth". (Unfortunately, people sometimes create the wrong kind)"
El Jefe replied to Gillian Conway's discussion Consumer Events-Effective or not?"Music pretty much only works in a space designed to distribute it effectively - multiple speakers at the appropriate sound volume. In that case it's wonderful!
Too often, however, the event space is not so designed. In fact, chances are very…"
Wayne Jones replied to Gillian Conway's discussion Consumer Events-Effective or not?"No offense taken. It's probably too late to come to the defense of music after someone has had a frustrating experience like yours, but I'll try.
I would have been furious! I score music for television and the purpose of the music in both…"
El Jefe replied to Gillian Conway's discussion Consumer Events-Effective or not?"You can't put too much effort into creating word of mouth, so consumer events are always important in principle. Like Bradley, I would always want to "own" the event but in this crowded CA market that's relatively rare.
What I…"
Wayne Jones replied to Gillian Conway's discussion Consumer Events-Effective or not?"As a wine consumer I would always appreciate the option of taking home a card with info on a wine that I've enjoyed. Terrific point! If someone is visiting your winery at 4:30 after tasting and purchasing at several other wineries, they may…"
Katherine Kitzmiller replied to Gillian Conway's discussion Consumer Events-Effective or not?"I totally agree with Bradley that you need to be highly selective, especially if you are a smaller winery with limited resources. From a marketing perspective, in addition to looking at the competitive landscape of an event, I encourage you to…"
Profile Information
- Company Name
- Conway Family Wines
- About my company:
- Conway Family Wines is owned and operated by my family, the Conways. We are based on a historic ranch and vineyard in Arroyo Grande, California that encompasses 3500 acres of virtually unblemished landscape. We grow Chardonnay, Zinfandel, Syrah, Mourvedre and several other varieties in our 200 acres of vineyards. We also have 30 acres of olive trees, harvested each year to make estate olive oil
Conway Family Wines maintains the goal of producing outstanding wines from our estate and California's most notable vineyards. Our wines are available direct on our website, www.conwayfamilywines.com
- How would you classify yourself in the wine trade?
- Winery, Vineyard Owner
- What city is Home?
- Santa Barbara, California
- What you want to get from participating in FohBohWine?
- Knowledge, information, and to exchange thoughts and experiences with others in the industry!
- About Me:
- I was born in Santa Barbara, CA and grew up surrounded by the wine culture of the Santa Ynez Valley. In 2007 my family decided to get into the wine business. The timing was perfect for me because I had just graduated from Emerson College and was eager to launch a venture with my family.
I joined my brothers and Father at Rancho Arroyo Grande and began my wine education in earnest. I still consider myself to be in the early stages of drinking and learning about wine and just competed my Sommelier Level II exam Woohoo!
I look forward to my continuing education and to drinking and experiencing wine every day!
- Website and/or Blog
- http://www.conwayfamilywines.com
- Second website and/or blog
- http://www.ranchoarroyograndewines.com
- Twitter ID
- Conwaywine
Gillian Conway's Photos
Comment Wall (3 comments)
- At 3:16pm on February 28, 2010,
Paul Mabray said… - Welcome to the OWC - I can see that you are using the platform incredibly well. Look forward to meeting IRL and sharing a glass of wine together.
- At 12:32am on February 25, 2010,
Romie Babra said… - many thanks for comments and visiting my site - wineinstincts.com
It would be nice if you could join and share your passion for wine on the site. It will educate other wine-lovers (in India), who would like to see what is happening on the other side of the globe. :-)
- At 6:05am on February 24, 2010, Romie Babra said…
- pristine view... thanks for sharing!
FohBohWine
Community Best Practices
Established Guidelines for using FohBohWine and maximizing productivity
- Chapter 1: "My Page"
- Chapter 2: Private Messages and "Friending"
- Chapter 3: Forum Posting
- Chapter 4: Groups
- Chapter 5: Media
Learn to network more effectively on FohBohWine
Look at this short page to see how to put more effective links into your blog, forum, event or group posts or on your own profile page.
Community Code of Conduct
If you are in doubt about the rules, please refer to the Community Code of Conduct
Some very important rules are highlighted there. Here is a short excerpt:
* Keep all arguments courteous and avoid personal attacks.
* Forum moderators reserve the right to remove any post at their discretion. If the abuse is habitual we can also disable or ban any user from the network at our discretion.
It is rare that people are banned, but it does happen occasionally, mostly for "spammy activities" such as announcing dating sites on others' comment pages.
classified ads
The Greenbrier Hotel is hiring Sommeliers!
If you are interested or know of anyone that might be please email me bfallon@cornerstonerpo.com
China Market
Our company is opening channels into China for exporting wine. We are able to tap an unique market for distribution but also delving into the regular market. High volume is mandatory, but we have an order for a smaller exploratory shipment. If you have a slate of bottles that you think would work well, please contact me if your wineries want to take part. Looking for low end and high end bottles. State-side or abroad. I would be happy to answer any questions via…
Looking to buy cheap wine for China
Hello!
My company is based out of California and specializes in exporting and distributing wine to China.
We are currently looking for any Cabernet Sauvignon or Merlot wines that fall in the $1-4/bottle price range for a client that wants 1 small order and one much larger bulk order.
If anyone with bottled and labeled wine in this price range and is interested in exporting to China don't hesitate to contact me. Also, if you just have general questions,…
About
© 2012 Created by FohBoh.
